Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
Set up and optimize company pages within each platform to increase the visibility of company’s social content.
Create editorial calendars and syndication schedules.
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Collaborate with other departments to manage reputation, identify key influncers and coordinate actions
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